Hot Pink

February 27th, 2010 admin Leave a comment Go to comments

Hot Pink

Ghd Hair Straighteners- Pink Fever

Just type "pink ghd" and "pink ghds" on your favorite search engine and you will realize how hot these two keywords are. Yes, Pink GHD fever is common with among the women. What could be the real reason behind such popularity? Is it for its charity angle or is it a new marketing strategy of selling the products that are meant for women in pink because women like the pink or sparkly color? But as far as I think it is not the whole story.

The massive popularity of Pink GHD Hair Straightener is pushing us to think on this matter, and you will not come up with the correct conclusion unless you get your hands on a brand new 2008 pink GHD hair straightener. Till then you enjoy the brief history of pink GHD hair straightener from the year 2004 up till recently. Released in 2004 in UK, it was a great hit in the world of hair care. Besides its amazing look plus function and another additional reason of donating a part of every item sold to the breast cancer patient perk the sale of the product. And the donation came as a boon because since then, the sales of pink GHD hair straighteners have made a huge contribution summing up to an incredible £1.1 million to the fight against breast cancer.Pink GHD hair straightener is not only making difference in UK but also in United States supporting the Young Survival Coalition (YSC).

You can say a part of popularity was because of its noble purpose of raising funds and helping boost awareness for a range of cancer charities but at the same time it is also undeniable that people expects in return what they pay for. Pink GHD hair straightener was successful in meeting the needs for styling hair. It became essential accessory for the UK women that clamored to get their hands on a set but unfortunately the numbers were strictly limited and demand soon surpassed supply. But it was available again in October 2005 in baby pink color with a matching pink bottle of GHD iron oil as an extra addition. In October 2006 GHD released a new limited edition hot pink iron with a number of improvements under the name of GHD IV (Mk4) model on the previous model. Not only this, the pink iron oil was replaced with a wonderful travel pouch which doubled as a heat mat.

GHD released their limited edition pink GHD IV styler in early September in 2007 in a slightly different shade of pink, and excelled themselves with the bonus items that came with a pink pouch and heat mat, pink sectioning clips and an instructional DVD. And with that the RRP also increased to £135 and £10 from the sale of each iron was donated to Breakthrough Breast Cancer. Pink GHD has in fact become one of the charity's biggest patrons.

About the Author

I am a hair expert as well content writer of hairstraightenercare.com

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